#89—Linda Yates: Building Your Corporate Ventures Growth Machine
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Description
In this episode, Linda Yates—founder and CEO of Mach49, the growth incubator for global businesses—shares her framework on how to build your company's corporate ventures growth machine, and shares her perspective on incumbent organizations' role in creating global impact.
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David Edelman is a Harvard Business School Fellow and Executive Advisor at BCG. David spent over 30 years as a chief marketing officer at Aetna/CVS, as well as building consultancy businesses in digital and marketing transformation while with McKinsey, Digitas, and BCG. He now teaches marketing...
Published 11/01/24
Published 11/01/24