#97—Tiffani Bova: Elevating Your EX to Improve Your CX
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Description
In this episode, Tiffani Bova—Global Growth and Innovation Evangelist at Salesforce—shares why your EX (Employee Experience) is paramount and inextricably connected to your CX (Customer Experience), how companies often neglect this aspect, and how to re-align them.
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David Edelman is a Harvard Business School Fellow and Executive Advisor at BCG. David spent over 30 years as a chief marketing officer at Aetna/CVS, as well as building consultancy businesses in digital and marketing transformation while with McKinsey, Digitas, and BCG. He now teaches marketing...
Published 11/01/24
Published 11/01/24