#99—Daniel Trabucchi: The Evolution of Platforms: Creating Value Beyond Digital Archetypes
Listen now
Description
In this podcast episode, Daniel Trabucchi—author of Platform Thinking—discusses the evolving definition of platforms, highlighting their various types beyond digital ones like Airbnb and Uber, and how afford new avenues for value creation. He also explores how established organizations can leverage platforms for innovation, challenging traditional business models.
More Episodes
David Edelman is a Harvard Business School Fellow and Executive Advisor at BCG. David spent over 30 years as a chief marketing officer at Aetna/CVS, as well as building consultancy businesses in digital and marketing transformation while with McKinsey, Digitas, and BCG. He now teaches marketing...
Published 11/01/24
Published 11/01/24