138: When is the Best Time to Do Marketing
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Description
Marketing is essential for success in every pet business. You'll constantly need to bring in new leads, educate your audience and build your brand in order to see long term, sustained growth. Often, success or failure of your marketing efforts hinges on the timing of your campaigns.  In this episode we'll discuss how to determine when marketing is necessary and how to deploy campaigns throughout your sales process to improve your results, bringing you a greater return on your marketing investment. 
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