Send us a Text Message. In this episode of Owned and Operated, John and Jack explore the intricacies of running a home service business, focusing particularly on residential plumbing, HVAC, and electric services. The episode kicks off with a nod to Service Scalers for their exemplary assistance in managing digital advertising for home service companies. The discussion delves into the challenges and triumphs faced by entrepreneurs in the home service industry, highlighting the importance of adapting business strategies to different platforms, like LinkedIn, for growth and engagement. A significant portion of the episode is devoted to an in-depth discussion on the use of scorecards - a tool for evaluating employee performance based on key success metrics. Do you want to grow or start your plumbing, HVAC, or electrical business like these podcast pros? Then take your business tips and advice from the best and learn today what being 'Owned and Operated' is all about! 00:00 Introduction to Owned and Operated 00:26 Sponsor Spotlight: Service Scalers 01:02 Casual Conversations and Business Updates 01:54 Exploring LinkedIn for Business Growth 03:03 Navigating Business Challenges and Successes 04:45 Deep Dive into Scorecards for Business Management 09:33 Exploring the Impact of Seasonality on Business Metrics 13:34 The Art of Scorecarding in Business 19:02 Closing Thoughts and Workshop Announcement 19:44 Farewell and Podcast Outro Episode Hosts: John Wilson: @WilsonCompanies on Twitter Jack Carr: @thehvacjack on Twitter Special thanks to our sponsor: Service Scalers: Looking to scale your home service business? Service Scalers is a digital marketing agency that drives success in PPC and LSA. Discover more growth strategies by visiting Service Scalers: https://www.servicescalers.com/ Check out Owned and Operated Weekly Insights: a newsletter that’s jam-packed with actionable growth strategies to level up your home service business. Subscribe Here: http://tinyurl.com/ownedopnews Don't forget to subscribe! Youtube: @OwnedandOperatedPodcast X: @ownedoperatedco SPOTIFY: https://open.spotify.com/show/10mwKIq35xzVz5qHcju3Kb?si=a2eb1f177053402d&nd=1 APPLE PODCAST: https://podcasts.apple.com/us/podcast/owned-and-operated/id1560999545 www.ownedandoperated.com Contact us: [email protected]