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“As important, if not more important, than the individual assets themselves, is the brand's commitment to using them over time.”
Chelsea Campbell, (Group Creative Director, SiriusXM’s Studio Resonate)
The world’s only podcast solely dedicated to audio ads is back! Presenting Ad Infinitum Season 2, Episode 10 - "Congruent Cues."
Stew Redwine (VP, Creative, Oxford Road) welcomes Chelsea Campbell (Group Creative Director, Studio Resonate–SiriusXM’s in-house audio agency) to discuss the science of persuasive audio advertising as well as this month’s top spenders in audio.
We’re talking the Magic of Audio, Bacon vs Rain, and Missed Audio Opportunities. Let’s dive in.
“Are we actioning off of this data? Or is this just a nice to have?”
Shane Pittson, (Founder, So&So)
The Media Roundtable is back! We recently welcomed dozens of Chief Audio Officers for an Attribution forum at Audacy's SoundSpace in Soho, NYC. ICYMI, we’re sharing the highlights and wisdom...
Published 11/13/24
“There is room in America for civility. Honest to goodness conversation–an exchange of ideas without having to insult individuals.”
Kraig Kitchin, (Senior Strategic Advisor for Oxford Road & Bonafide Audio Legend)
The Media Roundtable is back! This week we’re taking a deep look into audio’s...
Published 11/06/24