From Colin -- I've been a fan of Diana Kander ever since I read All In Startup back in 2014. Her latest book is all about pitching and presenting, and she actually charts out the proven flow of a pitch that is surprising, memorable and gets you the deal. This book taps into so many thing I consult with leaders on, I had to have her on to share Diana and her book with you! ---------Notes: ~5:00 The Mug Moment! ~7:00 The Forgetting Curve “Our research revealed that within an hour the audience forgets 50% of what you said, within a week they forget 90%. If you want them to remember more than 10% (which might not even be the 10% you want them to remember) you have to spike their emotions during the presentation.” ~21:00 The importance of being a lifelong learner… “Think of something you’re awesome at, and I challenge you to go read a book on it and not 5 things you can be doing even better. That’s how we grow. As soon as you’re satisfied, you start stagnating.” ~24:00 Colin and Diana talk about our initial exploratory/sales calls, and what we’ve both learned about how most people make this pitch in the wrong order. ~26:00 mark, there's a really cool little moment where Diana clearly thinks of something she wants to say and she swallows it to keep listening!! All kinds of meta. ~28:00 Diana offers YOU the listener, unprompted, a special surprise gift! You can find Go Big Or Go Home, by Diana Kander and Tucker Trotter, ⁠on Amazon⁠ and at ⁠DianaKander.com⁠. ------------- Colin Ryan is a humorous financial speaker who partners with universities and businesses to help more people manage money and achieve financial success. More about Colin at: https://www.colinryanspeaks.com Subscribe to the podcast on your favorite podcast platform here: https://podcasters.spotify.com/pod/show/colinryanspeaks