"It's been said that every sale is nothing more than getting someone to believe the solution you offer is the solution they need." "The reason you create belief is so they feel within themselves that the person they want to be is the person they can be." "Ask yourself, what is the belief that you want to create for your listener?" What is the belief that you want to create for your listener? Schedule a free 15-minute call with Colin to find out how to tell the one-minute story that makes it happen.