Aliza Licht is an award-winning marketer, bestselling author, podcaster, personal branding expert and founder of Leave your Mark, a multimedia brand and consultancy. Aliza advises businesses and mentors individuals on brand building and career development with over two decades of expertise in marketing, communications, and digital strategy in the fashion industry. She was formerly known as the anonymous social media phenomenon DKNY PR GIRL, an award-winning personality and pioneer fashion influencer with over 1.5M fans worldwide. Her reveal generated over 230M media impressions.  Named one of “America’s Next Top Mentors” by The New York Times, Licht is a sought-after consultant for brand clients as well as a members-only career coach, mentoring people on how to shape and amplify their personal brands to drive success. Licht’s first book, Leave Your Mark: Land Your Dream Job. Kill It in Your Career. Rock Social Media. has been described as “a mentorship in 288 pages.” It has ranked on Book Authority’s “100 Best Career Development Books of All Time” every year, has been translated into multiple languages, and is required reading for many communications majors in U.S. universities. Her weekly podcast, LEAVE YOUR MARK, delivers essential advice and inspiration. In demand for events with groups like LinkedIn, TEDx, SXSW, Salesforce, Facebook, and more, Licht shares her empowering message: the most important thing you can have is a strong sense of self. Her upcoming book, ON BRAND: Shape Your Narrative. Share Your Vision. Shift Their Perception will be published on April 18, 2023, by Union Square & Co. LINKS: Pre-Order Aliza’s new book!  ON BRAND: Shape Your Narrative. Share Your Vision. Shift Their Perception. (4/18/23 Union Square & Co.) LEAVE YOUR MARK: Book, Podcast, Community, Newsletter Personal Branding & Career Development Speaker at The Harry Walker Agency SOCIAL MEDIA: Instagram: @alizalichtxo Twitter: @alizalicht Tiktok: @alizalichtxo LinkedIn Learn more about your ad choices. Visit podcastchoices.com/adchoices