Sure, Kiddo calls his little brother “Zee,” but what is his full name and where does it come from? What makes names so important anyway? Kiddo learns about the Jewish value of Lekol ish yesh shem, the significance of names.   Episode Cast and Credits Afternoons With Mimi is a production of PJ Library The book My Name is Aviva was written by Lesléa Newman, illustrated by Ag Jatkowska, and is used with permission from Kar-Ben Publishing, a division of Lerner Publishing Group, Inc. Production Executive Producer: Alli Thresher Associate Producer: Elizabeth Korelitz Writer: Emma Carlson Berne Story Editor: Alli Thresher Audio editing, mixing, mastering, and score: Peter Moore, Palace of Purpose Studios in Malden, MA Opening theme song: lyrics by Alli Thresher, composed and arranged by Hovav Paller, performed by Deirdre Wade Cast Kiddo: Percy Blythe Mimi: Deirdre Wade