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“I’ve listened to all 52 episodes, and I’m disappointed by the trajectory of this show. The podcast has the potential to build a supportive community of content marketers. However, as the show has progressed and as Robert’s and Joe’s popularity has increased, the tone of the show has become increasingly disparaging.
Robert and Joe position themselves as the feudal kings of the Content Marketing Kingdom. As they sit upon their thrones, they look down upon the serfs with judgment, and their way of maintaining their position in the Kingdom is by putting down other content marketers. Nowadays, the majority of the show is spent putting down other people – not building them up.
Yes, I understand the need to correct errors and have an open, honest dialogue, but when you choose articles with the sole purpose of putting the authors down, the show becomes tiresome. If I wanted that, I’d listen to Rush Limbaugh.
The funny thing is that Joe and Robert are extremely judgmental of journalists and the publishing world, but their journalistic ethics are dubious at best. Joe, episode 52 was a disgrace. Please do not disclose unpublished, private e-mails on air without the sender’s consent. That’s Journalism 101.
If I’m going to stomach 52 more episodes,the tone of the show has to change. The Kings of Content Marketing need to come off their thrones, hang up their crowns, and check their arrogance and egos at the door.”
Just a serf via Apple Podcasts ·
United States of America ·
11/12/14
More reviews of This Old Marketing
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“This is a nice way to get up-to-date on the current happenings in CM. Thanks CMI for a quality program.”
JD-Tex via Apple Podcasts ·
United States of America ·
11/08/14
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“Of all the marketing podcasts I listen to this is the one I always look forward to (sorry Mitch Joel, shel holtz, Michael Steiner and marcus Sheridan). It's sometimes a hit or miss with guests on other shows but PNR's format is great with news updates and rants/raves. When I first got...”Read full review »
Segal fan via Apple Podcasts ·
Canada ·
11/06/14
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“I listen to Joe and Robert to learn content marketing and keep up with the latest news in this space. They definitely deliver. What puts them at the top of my playlist is that I end up LOL'ing at least once during each episode. They are just plain fun to listen to! If you are a marketer, you owe...”Read full review »
toddwprice via ·
01/28/14
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