PNR 64: 2015 Super Bowl Wrap-up--a "must listen"
This was one of the great episodes of the series. In different ways, this episode, and #63 that preceded it, emphasize the core beliefs of content marketing as well as the stubbornness of large agencies and their clients to recognize the changes taking place. I really appreciated Robert's link to the Salesforce blog post discussing the paucity of #hashtags and site links in the mid-game advertising. The curation of voices is one of the strengths of this series. Joe, I appreciate your comments about the Dell Corporate Responsibility report, but I was concerned about its length (over 90 pages) as well as its readability. Many pages had text on top of photographs. I found the text often difficult to read. Plus, at 90+ pages, the publication might have benefited from a "short form" white paper summarizing key ideas.
RogerCParker via · 02/08/15
More reviews of This Old Marketing
The kings of content marketing. My Tuesday ritual in Australia. I’ve tasted every marketing podcast but none lead an industry like Joe and Robert. Well done gents. As a disciple I’ve got the consistency and quality down, just need to amplify the content tilt; www.greenpress.co
James McLoughlin via Apple Podcasts · Australia · 02/16/16
I am a marketing podcast junkie, I have had the CMO title before and currently hold the title of VP of Sales and Marketing for a 4 year old startup called Placester. Staying up to date with what’s happening in the industry and getting a sense of where it’s going can mean the difference between...Read full review »
Sethstuff via Apple Podcasts · United States of America · 05/04/15
This podcast is fantastic, giving an insight into content marketing great structure and entertaining. If you are interested in Marketing or journalism or just telling stories this is the podcast for you. I highly recomend you subcribe
Chuck Rouse via Apple Podcasts · Australia · 02/20/14
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