Episodes
So you're ready to monetize your podcast? Who are we kidding, you were ready before this thing even launched! Since 2021 I've helped close over $200,000 in direct sponsorships and partnerships for my own podcasts and clients. Just a friendly reminder: advertisers will spend $2.37 billion on podcasts in 2024 and you deserve to get a slice of that pie. šŸ˜¬ In this episode:(2:02) The audience size you need before starting the monetization process. (4:43) One thing you must know before reaching out...
Published 06/03/24
One of the most frustrating parts of having a podcast (and trying to grow a podcast) is trying to figure out if you're actually making any progress or not. Is it "working"? How do you know when it is "working"?If you're constantly questioning if your podcast is doing well or how you can actually tell if the work you're putting in is worth the effort - this episode is for you.Get your free monthly podcast progress report here! (This report is the exact report I use every month for all of my po...
Published 05/27/24
We all want to do our best. Well, most of the time.. šŸ˜€šŸ˜€ But what about all those times we want to do our best but we don't know how? What about all those times we want to do our best so badly we do nothing at all? What about all those times we think other people will judge us for not doing our best? What about when we start to confuse our best with perfect? What if we can't be perfect? In this episode:(1:46) The (biggest) struggle I see almost 100% of podcasters have (4:09) What I WISH ...
Published 05/20/24
Since 2020 Iā€™ve produced and published over 400 episodes. During that time Iā€™ve learned a thing or two about consistently creating content and the real struggle of creatorā€™s block. šŸ˜µā€šŸ’«šŸ˜µā€šŸ’« This week Iā€™m sharing my tested systems to make sure you never run out of episode ideas again. No matter your podcasting goals, consistency is the most important tool in any podcaster's tool belt. In this episode:(2:04) The simple trick that's completely changed the way I create episode topics. (2:48) How to...
Published 05/13/24
Bad reviews suck. Whether you just got one or youā€™re still ruminating over the one you got 4 years ago, getting a bad review on your podcast is never a fun experience.Youā€™ve put so much time, energy, and money into this podcast and now someone who listened to 3 minutes of 1 episode is giving you a 2 star review because ā€œyour voice is unbearable and thereā€™s too many adsā€.Over the years Iā€™ve had more than my share of bad reviews, trolls, bots, haters and downright rude people commenting on my p...
Published 05/06/24
Having a podcast is hard work. Why does everyone always conveniently forget to mention that part? Podcasting is hard. It's even harder when you aren't growing, or getting closer to the goals you set in the beginning. This episode is dedicated to diagnosing and addressing 3 of the most common reasons podcast aren't growing. Download your free podcast audit here! In this episode:(1:38) Why your audience is slowly losing interest in your podcast. šŸ˜¢(3:21) How to engage and keep your listenerā€™s at...
Published 04/29/24
The human attention span is 8.25 seconds. That means when someone ask you about your podcast you have roughly 8 seconds to hook their attention and start your podcast elevator pitch in a meaningful way. In this episode we'll break down how to answer what your podcast is about, the most important elements of any podcast pitch and how to guarantee the person you're talking to will not only remember your show, but listen after you walk away. In this episode:(1:26) How to create a pitch hoo...
Published 04/22/24
Do you want people to listen to your podcast? Of course you do! šŸ˜€ But do you actually know where your future listeners are going to find new podcasts? šŸ‘€ If Iā€™m being totally honest, Iā€™ve spent years trying to promote podcasts on platforms and with strategies that no one cared about (and the numbers were showing it)! At the beginning of this year I completely started over on social media for this podcast and I had a giant aha moment. My instagram followers arenā€™t looking for a new podcast...
Published 04/15/24
Do you want to host podcast interviews people ACTUALLY want to listen to? This week I'll walk you through the 4 interview strategies every host should use to have listeners sneaking an AirPod in at work to listen to your podcast. Whether you're thinking about starting a podcast, you have a solo show, interview-style show or you're not really sure what you're doing, this episode is for you. Download your freeĀ pre-interview questionnaire here! In this episode: (1:30) What qualities...
Published 04/08/24
Do you know what'll be the hardest episode you ever record? The first. Do you know what'll be the most important episode you record is? Also the first. This week I'm walking you through the exact steps I took to launch my podcast in a month and exactly how you're going to launch a podcast by next month. In this episode: (0:00) How to stop procrastinating and make a solid goal and structured plan to FINALLY launch your podcast!Ā  Ā  (1:41) Week One: Getting crystal clear on what this...
Published 04/01/24
What if you never had to think of another content idea again? That sounds like a dream, right?! My friend, that's the magic and power of podcasting. Every episode you publish creates an endless opportunity for content. In this episode I'll walk you through a few of my favorite ways to repurpose podcast episodes both on and off social media. In this episode: (0:49) The crazy simple (and easy) way to reach out to customers and listeners youā€™ve probably never thought of! (3:09) Why you...
Published 03/25/24
Some podcasters obsess over it. Some podcasters never give it a second thought. This week weā€™re talking about one of the most vulnerable questions in podcasting - whoā€™s going to listen to your podcast? In this episode: Ā (0:54) How you can build listener trust from your first episode. (1:48) These are the podcast ideas that make great podcast. (3:11) Why podcasting is going to be your secret tool for digital marketing success. (5:10) How youā€™re going to create a podcast with clear...
Published 03/18/24
Like so many new podcasters, in the beginning I was relying on my most *trusted* mentors ā€“ Google and YouTube for all my advice on podcasting.Ā  The funny thing is, today the first result when I Google ā€œHow much does it cost to start a podcast?ā€ is a Forbes article that says starting a podcast could cost anywhere from $20 to $5,000?! That a huge range, and while itā€™s fairly accurate, that's probably notĀ  the answer you were hoping for.Ā  My best advice is to remember it's okay to grow with...
Published 03/11/24
Whether you're trying to monetize directly via sponsorships or affiliate programs or indirectly by using your podcast as a part of your digital marketing strategy, every podcaster needs to know how they're going to turn their show into money. If you're in the process of starting a podcast take this as your sign to make podcast monetization a part of your launch strategy. If you already have a podcast I hope this reminds you there's endless ways you can generate revenue with your podcast and...
Published 03/04/24
Do you want to start a podcast that will make money for your business or brand? Do you want to know how you can use a podcast to grow your audience and strengthen your voice to become a leader in your industry? Do you want a behind the scenes look at how professional podcast producers build podcasts that will rank at the top of the charts and create listener loyalty? If you answered yes, youā€™re in the right place! Welcome to Podcasts for Profits with Morgan Franklin, a podcast designed to...
Published 02/26/24