In every organization, leadership is crucial. Vision and strategic planning can propel an agency forward, but these cannot occur in isolation. Leaders often hesitate to share their strategies for achieving goals and outcomes. Yet, great leaders share their vision and include others in the planning process to reach these goals. In this episode of Policing Matters, host Jim Dudley explores these themes with Chief Christopher Cook, who has dedicated his career to enhancing leadership through improved communication. His new book, "The Art of Strategic Communication: A Police Chief's Guide To Mastering Soundbites, Storytelling, And Community Engagement," has quickly become a must-read for law enforcement leaders. About our sponsor LETS Corp is the technology company behind LETS Respond, one of the most sought-after smart solutions by law enforcement to prevent and de-escalate crises. Endorsed by law enforcement agencies from LA to New York, LETS Respond helps bring enhanced awareness and safer resolutions in response to hostage/crisis situations. With LETS Respond, you’ll instantly save costs, and improve time to response and resolution, without ever needing to deal with the hassle of setting up a throw phone. Explore the benefits by visiting letscorp.us/respond today.