Rich is the founder of Mindset Practice and author of an evidence-based suite of applied humanistic psychology solutions, including innovative psychometrics, that enable people to perform more consistently from a mindset of Growth than Survival. In discussion with Alex Forsythe, Rich describes how he has drawn on psychological models from areas such as transactional analysis, growth mindset theory and emotional intelligence to develop a powerful blended approach. He illustrates the approach with fascinating examples from both his consulting work and his personal life. Rich is an award-winning mindset and applied-emotional intelligence expert. His work with STEM talent won the 2014 Civil Service Skills Award and most recently Mindset Practice won the 2022 Association of Business Psychology's Excellence in Innovation Award. Rich’s 20 years plus experience as a Chartered Occupational Psychologist spans roles in external consultancy (e.g., JCA, Aon Water for Fish), internal consultancy (e.g. Shell) and specialist research (e.g. whilst working for the UK MoD's defence research organisation DERA (now Dstl). http://www.linkedin.com/in/richcook-mindsetpractice Alex Forsythe is Professor of Applied Psychology at the University of Wolverhampton.