Welcome to the PRmoment Podcast. On the show today, I’m chatting with Jim Hawker. Jim has returned to PR. We lost him to performance marketing for ten years, but he’s now back amongst old friends. But it seems he’s still criticising us!Over the past three months, Jim has been on a bit of a tour de force around the PR sector, assessing its digital credentials in the context of his ten years working mainly in performance marketing.Today, he will give us a critical report on the state of di...