Balancing Authenticity and Commercial Objectives in B2B Events with Corey Bruins of e.Republic
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Description
In this episode of Production Value Matters, host Matthew Byrne is joined by Corey Bruins, the Director of California Events & Programs for Government Technology at e.Republic. Join them as they discuss the importance of authenticity in B2B events and how it can create meaningful experiences for attendees, as well as balancing commercial objectives with human connection and infusing hybrid events with a genuine sense of community.
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