We shop online, attend medical appointments, book holidays and attend events, so why is it that we still have to access public services mostly offline?
But is it changing?
Estonia is a European leader is eGovernment and has been for almost a decade.
We are playing catch up in Ireland, but so are many countries.
But the pandemic has expedited digital transformation by a decade and governments are leveraging this progress.
In today’s show I’m asking:
Should all public services be available online, and what needs to happen? I speak to Ossian Smyth, Minister of State with responsibility for Public Procurement, eGovernment and Circular Economy in Ireland.
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The Public Sector Marketing Show is a weekly podcast dedicated to digital marketing and social media insights for government and public sector pros hosted by Joanne Sweeney, founder of the Public Sector Marketing Institute.