Infuriating Packaging
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Description
Opening presents can be quite a challenge. Toys incarcerated in rigid transparent plastic cases can bring tears, not of joy. Not to mention vacuum-packed luxury foods that are just impossible to get into. So, can science save us from infuriating packaging? And, if so, which technology is most likely to deliver us from this irksome everyday problem? Three scientists battle it out in the studio, pitching for Jim's imaginary pot of research money. Dr Alaster Yoxall is determined to understand what makes things fiddly. Professor Mark Miodownik dreams of packages that can be opened by your mobile phone. While Professor Lynne Boddy believes mushrooms as the new polystyrene. Could the future of packaging be mouldable mould? Producer: Anna Buckley.
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