Two years ago, the United States did something amazing. In response to the mental health crisis the federal government launched 988 - a nationwide, easy to remember phone number that anyone can call anytime and talk to a counselor. It was 911 but for mental health and they hoped that it would save lives. However, if you call 988 today the first thing you hear isn’t a sympathetic counselor. What you hear is hold music. Today, the story of the highest stakes hold music in the universe, the three men who created suicide prevention and the two women trying to fix it. Special thanks to Dr. Matt Wray, Sherbert Willows, Dani Bennett & Monica Johnson, Shari Sinwelski & the folks at Didi Hirsch, David Green, Jay Kennedy S. Carey & JagJaguwar Records, and George Colt for sharing his cassette taped interviews of Ed Schneidman with us. EPISODE CREDITS: Reported by - Simon Adler Produced by - Simon Adler Fact-checking by - Natalie Middleton and Edited by - Pat Walters Our newsletter comes out every Wednesday. It includes short essays, recommendations, and details about other ways to interact with the show. Sign up (https://radiolab.org/newsletter)! Radiolab is supported by listeners like you. Support Radiolab by becoming a member of The Lab (https://members.radiolab.org/) today. Follow our show on Instagram, Twitter and Facebook @radiolab, and share your thoughts with us by emailing [email protected]. Leadership support for Radiolab’s science programming is provided by the Gordon and Betty Moore Foundation, Science Sandbox, a Simons Foundation Initiative, and the John Templeton Foundation. Foundational support for Radiolab was provided by the Alfred P. Sloan Foundation.