Real Good Company is a show where we talk with real people building good companies that are making a real impact. We’re so excited to welcome today’s guest, Brittney Kelly, the founder and designer behind Tribe Kelley, an ethical and sustainable clothing brand. She is also a mental health advocate and a supporter of the Love to Pivot, a life coach program that focuses on helping people create healthier relationships and secure attachments. Tribe Kelley, which started with just three t-shirts and two pairs of bell bottoms, now sells women’s and men’s clothes online. They have two stores, a flagship store in Nashville and a second store in Santa Rosa Beach, Florida, and are about to open up their wholesale division. Brittney prioritized making Tribe Kelley an ethically conscious brand and manufacturing clothes in a moral and sustainable way. Today, Tribe Kelley gives back with every clothing line launch. In 2020, they worked with a nonprofit called Home Street Home, which serves the homeless community in Nashville. They were able to donate $50,000 from the launch of their butter sweatpants. In today’s interview, Brittney tells the story of how her business has succeeded through adversity and the hard battle of launching a successful business. She shares how to be taken seriously in the business world and how to get the wheels moving on a big dream. She also offers advice on carving out time for creativity, setting boundaries between work and her personal life and overcoming challenges as an ethical brand.