On this installment of Reasonably Sound, Mike Rugnetta covers subliminal messages and their (lack of) effectiveness with help from BrainCraft’s Vanessa Hill. Chandler Bing is referenced. -- Find Vanessa -- youtube.com/braincraft twitter.com/brain_craft twitter.com/nessyhill -- Sources -- Is there an effect of subliminal messages in music on choice behavior? by Hauke Egermann, Reinhard Kopiez, Christoph Reuter.Journal of Articles in Support of the Null Hypothesis Vol. 4, No. 2 Subliminal Auditory Messages: An Evaluation by Philip M. Merikle. Psychology & Marketing Vol. 5(4): 355-372 (Winter 1988) Subliminal speech perception and auditory streaming by Emmanuel Dupoux *, Vincent de Gardelle, Sid Kouider. doi:10.1016/j.cognition.2008.06.012 The Electronic Revolution by William Burroughs The Influence of Auditory Subliminals on Behavior: A Series of Investigations by Myra J. Staum Melissa Brotons. Journal of Music Therapy, XXIX (3), 1992, 130-185 -- A previous version of this episode contained the following music -- Permanently Liminal by Menace Ruin Please Be Patient With Me by Wilco Nothing by Daniel Romano