What happens when an accidental entrepreneur enters the world of college recruiting? Steven Rothberg, founder of College Recruiter and host of the High Volume Hiring Podcast, joins us to explore this question. He takes us through the evolution of his venture, from its humble beginnings as a physical campus map distributor to a renowned online platform serving millions of students and recent graduates annually. In a landscape where gut-based decisions once reigned, Stephen highlights the revolutionary transition to a data-driven approach. We dive deep into the rising cost of higher education, discussing the impacts not just on individuals, but on organizations as well. Steven, along with our guest Patrick Moran, scrutinize the recruitment processes of organizations. Together, they pose the question—if a bachelor's degree is indeed a necessity for certain roles. We also hear from Kyle, who shares his personal experience of moving away from campus recruiting and explores the benefits of collaborating with groups within campuses.  As we navigate the complexities of HR, Steven shares his journey from campus recruiter to manufacturing, indicating the importance of data and networking. We stress the significance of realistic job previews and the need for constant testing of innovative strategies to attract talent. Echoing similarities between recruitment and consumer marketing, we urge listeners to challenge traditional recruitment methods. As we bid adieu, Steven reflects on his experiences, the escalating cost of higher education, and discusses ways organizations can bridge the gap to make higher education more accessible. Buckle up, you're in for an insightful journey. Connect with us on social media and explore our website for more information! Support the showRebel HR is a podcast for HR professionals and leaders of people who are ready to make some disruption in the world of work. Please connect to continue the conversation! https://twitter.com/rebelhrguy https://www.facebook.com/rebelhrpodcast http://www.kyleroed.com https://www.linkedin.com/in/kyle-roed/