In this episode of Remodelers On The Rise, host Kyle engages in a conversation with Heather and Michael Francis, the dedicated husband-wife duo behind Francis Renovations. Together, they candidly recount the joys and hurdles of collaborating as partners in the remodeling industry, underscoring the essential role of transparent communication and well-defined boundaries in their journey. The couple unpacks the strategic shift to a design-build methodology, shedding light on the advantages it brought in terms of enhanced cost management and project scheduling precision. Heather and Michael also stress the critical importance of mastering their financial metrics and implementing precise pricing strategies for sustainable business growth. Furthermore, they explore the strategic decision to rebrand to Francis Renovations and the strategic vision of venturing into custom home construction and exterior projects, showcasing the couple's steadfast dedication to innovation and evolution in the remodeling landscape! Don't miss this insightful discussion that beckons listeners to contemplate their client interactions and operational tactics for elevated success in the industry. ----- Visit RemodelerRetreat.com and sign-up to join Kyle and his wife Sarah for the Remodel Your Marriage, Life, and Business Retreat, October 2nd-4th, 2024  ----- Takeaways Working together as a husband and wife team in the remodeling business has its challenges, but it also allows for shared goals and a deeper understanding of each other's roles and responsibilities. Clear communication and establishing boundaries are crucial for maintaining a healthy work-life balance when working together. Adopting a design-build approach can lead to better cost control, scheduling, and overall client satisfaction. Detailed scope of work and upfront selections help ensure a smoother project execution and minimize surprises or changes during construction. Understanding the financial aspects of the business, including numbers and pricing, is essential for long-term success. Knowing your numbers and accurately pricing projects is crucial for financial success in the remodeling industry. Having a selections coordinator and trade partners can streamline the design and project development process. Changing the business name to reflect future expansion plans can attract a specific target market. Remaining calm during slow periods and maintaining a constant improvement mindset is important for long-term success. Reflecting on client interactions and making adjustments to meet their needs can improve customer satisfaction.