Catherine Weetman shares a bit of her backstory, including why she ditched her corporate career to help businesses get clear on how going circular is better for people, planet AND profit:Today’s episode is a bit different – Peter Desmond, who has been a great mentor and supporter over the last five years, was encouraging me to tell people a bit more about me and how I came to do this – my ‘why’, if you like.I was feeling really uncomfortable talking about my story, and then fate stepped in to lend a hand… someone I’m a big fan of - Sarah Archer - invited me to be a guest for her very popular Speaking Club Podcast.Sarah Archer is a speaking and marketing coach, writer, comedian, performer, and ex-HR Director. This mix means she is uniquely qualified to teach us how to create content that makes our audience stop, engage and fall in love with our message.Sarah is on a mission to show authors, experts, coaches and aspiring change makers how to create a signature talk that uses stories – in a way that aligns to your values and without losing your personality! I’m trying to make more impact with my talks, and Sarah’s been helping me out with that.In this episode, you’ll hear Sarah’s interview with me, asking what sparked my interest, why I decided to call time on my corporate career and go all-in with helping people shift towards the beautiful, fair, regenerative future that we know is possible.Podcast host Catherine Weetman is a circular economy business advisor, workshop facilitator, speaker and writer.  Her award-winning book: A Circular Economy Handbook: How to Build a More Resilient, Competitive and Sustainable Business includes lots of practical examples and tips on getting started.  Catherine founded Rethink Global in 2013, to help businesses use circular, sustainable approaches to build a better business (and a better world).Stay in touch for free insights and updates... Read on for a summary of the podcast and links to the people, organisations and other resources we mention. Don't forget, you can subscribe to the podcast series on iTunes, Google Podcasts, PlayerFM, Spotify, TuneIn, or search for "circular economy" in your favourite podcast app.  Stay in touch to get free insights and updates, direct to your inbox...You can also use our interactive, searchable podcast index to find episodes by sector, by region or by circular strategy. Plus, there is now a regular Circular Economy Podcast newsletter, so you get the latest episode show notes, links and transcript delivered to your inbox on Sunday morning, each fortnight. The newsletter includes a link to the episode page on our website, with an audio player. You can subscribe by clicking this link to update your preferences. Links we mention in the episode: * A Circular Economy Handbook: How to Build a More Resilient, Competitive and Sustainable Business - buy from any good bookseller, or direct from the publisher Kogan Page,