In this episode of the "Right About Now" podcast, hosts Ryan Alford and Chris Hansen explore the upcoming release of EA Sports College Football 2025 and its marketing potential for businesses targeting males aged 18 to 45. They suggest capitalizing on the event with release parties, giveaways, and NIL deals. The conversation also highlights YouTube's media dominance, the decline of linear TV, and the importance of maintaining a business presence on YouTube. Additionally, they discuss Amazon Prime Day deals and Volkswagen's investment in Rivian. The episode wraps up with a conversation on the design and appeal of electric vehicles, including Rivian and the Tesla Cybertruck.