Introducing Celebrating Non-Conformity: Embracing Indian Culture and Revolutionizing Fashion with Jessel Taank, Founder of ŌUSHQ, Fashion Publicist, & RHONY Star from Superwomen with Rebecca Minkoff. Follow the show: Superwomen with Rebecca Minkoff This episode is sponsored by Magnum Ice Cream. More is more with Magnum ice cream. Follow @magnumicecream on Instagram and Twitter and @magnumicecreamUS on Facebook. Find Magnum ice cream at retailers nationwide and at ⁠magnumicecream.com⁠. Despite being British-born, Jessel Taank, fashion publicist and RHONY star, considers herself first and foremost Indian. While Jessel deeply loves her culture, she isn’t afraid to take the path less followed.  Following in the footsteps of her famous photographer uncles, Jessel moved to New York to pursue a career in fashion. Ultimately leading her to a career as a fashion publicist representing some of of the biggest names in the industry. While sourcing pieces for her wedding in 2014, Jessel had an aha moment. Her adoration for Indian fashion led her to found ŌUSHQ, an e-commerce platform that empowers Indian designers to gain international visibility. According to Jessel, Indian designers have never had a better time than now to stand out from the crowd. Thanks for listening!  Don't forget to order Rebecca's new book, Fearless: The New Rules for Unlocking Creativity, Courage, and Success. Follow Superwomen on Instagram. --- Support this podcast: https://podcasters.spotify.com/pod/show/superwomen/supportDISCLAIMER: Please note, this is an independent podcast episode not affiliated with, endorsed by, or produced in conjunction with the host podcast feed or any of its media entities. The views and opinions expressed in this episode are solely those of the creators and guests. For any concerns, please reach out to [email protected].