This time our guest is Kevin Sahin, the co-founder of ScrapingBee, a web scraping API that grew to $1M ARR in 2 years with the help of content marketing. During the conversation, Kevin is sharing his path to creating engaging content for a very demanding audience as developers, particularly we cover the following topics: Finding out what truly matters for your audience Looking outside of mainstream SEO tools for content planning Balancing between volume and quality Aspects of content distribution  Making reading your content fun  What most companies overlook while creating content