Gonto - Auth0 Employee #6 shares developer marketing secrets
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Description
Gonto (Martin Gontovnikas) was the 6th employee at Auth0 and helped them grow fast and sell for $6.5billion to Okta.  Now he is the founder of Hypergrowth Partners and helps DevTools grow fast. We discuss: What Auth0 did to become so valuable so fastWhat the best founders do (Guillermo Rauch)Different is better than better People follow people not brandsWhy bleeding edge mattersResources Why Technical SDRs are the Future of DevToolshttps://playbooks.hypergrowthpartners.com/p/product-advocates-technical-sdrsGonto's website https://gon.to/Gonto's Twitter https://twitter.com/mgontoHypergrowth Partners https://www.hypergrowthpartners.com/Code to Market https://codetomarket.fm/Guillermo Rauch https://x.com/rauchgThis episode is brought to you by WorkOS. If you're thinking about selling to enterprise customers, WorkOS can help you add enterprise features like Single Sign On and audit logs.
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