Welcome to another insightful episode of the Scaling Secret Podcast! 🎙️ In today's episode, we have the privilege of speaking with Laura Barnard, the visionary founder of Breakthrough Brands. Laura shares invaluable insights into the art of scaling a business while staying true to the brand's identity and core values. Key highlights include: - The importance of maintaining brand integrity while attracting new customers. - The transformative use of AI in enhancing consumer experiences and generating creative ideas. - How brands like Nike effectively adapt and evolve while staying true to their core identity. - Breakthrough Brands' shift from individual leader development to organizational solutions, focusing on leadership branding development programs. - A deep dive into Laura’s upcoming book, "Leadership Types, a Barrier Breaking Approach to Empower Leaders," and its unique Spectrum of Leadership Empowerment Model. - The significance of authentic leadership and the need for modernized language and methodologies in leadership development. - Laura’s personal journey with LGBTQ+ inclusion in the workplace and the crucial need for empathy and connection in leadership roles. - Practical tools available on leadershiptypes.com for understanding and leveraging your leadership style. Join us as Laura encapsulates her approach with a powerful quote, "People don't care how much you know until they know how much you care," and elucidates how empathy, diversity, and inclusion drive innovation and effective leadership. 🔗 Explore more about Breakthrough Brands: [breakthroughbrands.com](http://breakthroughbrands.com) 📚 Discover tools and resources for leadership development: [leadershiptypes.com](http://leadershiptypes.com) 🌐 Connect with Laura Barnard on LinkedIn for further insights and resources fit for your organization. Don't forget to like, comment, and subscribe for more episodes! 👍🔔 #ScalingSecrets #BrandIdentity #Leadership #AuthenticLeadership #BreakthroughBrands #LauraBarnard #LeadershipTypes #AIInBusiness #DiversityAndInclusion #LGBTQInclusion #BusinessGrowth #EmpathyInLeadership