Alright so welcome to a special edition so to speak of the podcast….. today we are going to be talking equipment and more specifically we are talking equipment with the company that produces the number 1 ball in golf but also has one of the most talked about driver releases in 2023 with the TSR model… Titleist golf balls and golf clubs have long been synonymous with elite performance in golf but I wanted to get more detailed info on why they perform so well, what makes the clubs so popular amongst elite players and what makes the ball #1 ball in golf.. So, I reached out to the team at Titleist Canada and am we set up a podcast with Ryan and Rishi from Titleist…Ryan is the golf club product and marketing manager and rishi is head of ball fitting and player performance..   So we start first with rishi and a little of the history of Titleist and what led to their first ball been produced nearly 80 years ago, we chat why they have the number 1 ball in golf so the process of ball development and quality checks. We discuss their expansive ball fitting process both online and in person and the qualities you perhaps should be focusing on more in your golf ball performance.  We then give Ryan the platform to talk a little on the development, both reasoning and technical of the TS line and the arrival in 2023 of the TSR model. We discuss club fitting and why it is so important to get the right Titleist club in your hands to maximise performance and we also briefly chat about the short mini series that Titleist have produced called “We go farther “ which pulls the curtain back in a very honest look at the production of the TS Line   We are all trying to get a one up or that slight improvement in our games but sometimes we bypass the most important aspects of ball and club. This is a perspective of that process by the team that live and breathe golf development to make sure when you do tee up a Titleist or put a TSR on a tee deck that the equipment you have is of the utmost quality…