Pinterest is all about early planning. The pinner often plans at least 3-6 months in advance before an event. Some of those who are a little late in planning will visit the platform about a month before to look for ideas. Summer is not exception. People want to take advantage of vacation, no school, the warm weather, and the need to explore. Intro - Call to Action: Pinterest has 513 million monthly users and some of those are your ideal audience. The ones who will buy your products, clic...

Leading a team is hard. Even leading one person is hard. Today’s interview is with Barrett Brooks, someone people raved about at the latest conference I attended. Their response, this guy knows how to help people lead with empathy. Barrettbrooks.com—-------See full show notes for all episodes at Simple Pin Media and click on articles.Get our weekly Pinterest Made Simple newsletter delivered to your inbox every Wednesday by subscribing here.Looking to hire the best Pinterest marketing tea...

We’ve diving in deep to conversions. Sales conversions. Can you get more from Pinterest? Are you focusing on the right metrics? The Ecommerce roadmap podcastSocial sales girls.com (work with me) www.thesocialsalesgirls.com—-------See full show notes for all episodes at Simple Pin Media and click on articles.Get our weekly Pinterest Made Simple newsletter delivered to your inbox every Wednesday by subscribing here.Looking to hire the best Pinterest marketing team? Book a discovery call to...

Funnel feels like this fancy marketing term that people throw around like they have known it for years. But there are some of us out there that don’t know what it means and we’d like it broken down into simple, easy to understand steps. So that’s what I’m going to do for you today, but as it relates to Pinterest. Intro - Call to Action: Confused about how to get started with Pinterest? Don’t know what your next steps are? Here are two options. If you’re a DIY kind of person then you can ...

The question is coming up more and more, mostly from food creators and that question is, should I turn off Rich Pins. So for those that don’t even know what Rich Pins are and the history behind this question, let me bring you up to speed in this episode and tell you my expert opinion and if you too are wondering if it’s worth it. Intro - Call to Action: Confused about how to get started with Pinterest? Don’t know what your next steps are? Here are two options. If you’re a DIY kind of per...

Pinterest quiz ads are getting some buzz around the interwebs so we thought we’d give you the low down on what they are and who should be using them in their marketing.  Intro - Call to Action:  It seems people either know about Pinterest Ads and have decided to implement them in their marketing or they know nothing and have chosen to ignore them. Or maybe perhaps you’re super confused by Paid Pinterest marketing. We get that. Our team has been running ads for clients and teaching hundreds of...

I love talking with food creators that have been in the industry for a while and getting their perspective on the shifts in the industry. Google changing, AI, it’s all over the map. How can we stop lamenting and really embrace the changes and serve our audience. Liz from Clean Eating Couple joins me today as we chat about her growth journey and how she’s looking at the next 5-10 years in business.  Intro - Call to Action:  Simple PIn Media is a Pinterest marketing agency with one goal – make...

The Verified Merchant Program is a helpful tool for eCommerce sellers to gain traction and exposure for their products on Pinterest. It’s been around for a few years now so let’s talk about updates and anything you need to know to leverage the tool successfully.  Intro - Call to Action:  Simple PIn Media is a Pinterest marketing agency with one goal – make Pinterest marketing easier. Whether it’s our done for you services or our done with you ads membership or our DIY products in the Simple...

At a recent conference people explained to me how they make slight tweaks to their Pinterest images with the goal of making it “fresh”. Switching the font, moving the image, changing up a line. I gave them the advice I’m sharing in this episode instead. Stop playing the algorithm and really serve the pinner who want to connect with your content. Then you’ll end up serving both.  Intro - Call to Action:  Simple PIn Media is a Pinterest marketing agency with one goal – make Pinterest marketing...

AI is the not only dominating the conversation it’s dominating our Google feeds. We’re going to dive into something things you need to know about how to leverage it for SEO in a way that gets you results and not a slap on the hand from Google in the way of demoted rankings.  Intro - Call to Action:  Simple PIn Media is a Pinterest marketing agency with one goal – make Pinterest marketing easier. Whether it’s our done for you services or our done with you ads membership or our DIY products in...

I hear a lot of people share their experiences with Pinterest marketing. And it almost always involves this amazing screenshot followed by “I just created this new course for you”. Before you fall into that screenshot trap, know what the top niches on Pinterest are so you can evaluate if your niche will get the same type of return on Pinterest. Simple PIn Media is a Pinterest marketing agency with one goal – make Pinterest marketing easier. Whether it’s our done for you services or our done...

Affiliate Marketing on Pinterest is all the rage these days and as I’ve said in a previous episode, there are some questionable methods.  Simple PIn Media is a Pinterest marketing agency with one goal – make Pinterest marketing easier. Whether it’s our done for you services or our done with you ads membership or our DIY products in the Simple Pin Shop. Our commitment is to help you get on Pinterest the right way so it can deliver up the results that you need. If you’re unsure of which service...

Pinterest released their 2023 Q4 earnings report and it’s good news. Today I’ll break down the nitty gritty of what you need to know and not know for your marketing. And why this all means good news for the strength and longevity of the platform.  The Content Entrepreneur Research is out: Books are among the top 3 most profitable and most utilized tactics to monetize content. Having a book can help you land the speaking gig of your dreams,  spark a new funnel of prospective clients,  or take...

An interview with Matt Briel from Lulu about the book business and why books can potentially add a new revenue source to your online business.  The Content Entrepreneur Research is out: Books are among the top 3 most profitable and most utilized tactics to monetize content. Having a book can help you land the speaking gig of your dreams,  spark a new funnel of prospective clients,  or take what you already have and create a digital product. But honestly, the book process can be daunting.  At...

I came across this video on YouTube about affiliate marketing and it sparked this spicy podcast where I am sharing with you my thoughts and what you should do for affiliate marketing instead.    The Content Entrepreneur Research is out: Books are among the top 3 most profitable and most utilized tactics to monetize content. Having a book can help you land the speaking gig of your dreams,  spark a new funnel of prospective clients,  or take what you already have and create a digital product....

Kate Doster brings her wisdom and experience in selling digital products to the podcast. I’m hoping this brings you some thoughts, ideas, and creativity to your digital product creation this year.  Pre-register for the bundle Free eBook  Free Workshop  —------- See full show notes for all episodes at Simple Pin Media and click on articles. Get our weekly Pinterest Made Simple newsletter delivered to your inbox every Wednesday by subscribing here. Looking to hire the best Pinterest marketing...

Pinterest for Dummies. The one thing I hear from people is that they don’t “get” Pinterest. It doesn’t make sense to them so they don’t want to use it for their marketing. I totally get that. I said that about LinkedIn for years. Then one day I had someone explain it to me in a way that clicked, and I began my journey. My hope is that I can explain Pinterest in a way that makes it “click” for you too.  We have our start series that I mention in the podcast -...

We’ve always seen them as separate but maybe there is a place to use your organic marketing in your Pinterest ads campaigns. Here are are a few things to consider when you’re wondering how the two can complement one another.  Watch the video – Are you ready for Pinterest Ads? Pinterest Trends podcast. —------- See full show notes for all episodes at Simple Pin Media and click on articles. Get our weekly Pinterest Made Simple newsletter delivered to your inbox every Wednesday by subscribing...

I asked Chat GPT to describe a Pinterest Ad. Knowing that their information can be a little outdated and I knew I would have to tweak a few things. After it spit out the answer in lightning speed I got a little creative, “how would you describe Pinterest Ads to a high schooler” What it spit out was so creative and funny I had to use it here. Today I’m going to give you that version and some tips for wading into the waters of Pinterest Ads.  Join us for the FREE pre-recorded trainingon January...

2024 Pinterest Marketing Predictions report is out and it’s time to review what Pinterest believes will trend this year. Here are a few of our favorites, ones we think are hilarious and how you can use the report. It’s time to get your keyword planning on and create content that gets in front of your ideal user.  Pinterest Predicts 2024 —------- See full show notes for all episodes at Simple Pin Media and click on articles. Get our weekly Pinterest Made Simple newsletter delivered to your...

This podcast has an accompanying video that will give you a visual walk through of how to create content using the Pinterest Trends Tool. But first up let’s talk about the trends tool and what it’s current uses are at the end of 2023.  Also to note, this will be the last podcast of 2023. We’re going to take the next 3 weeks off and kick off the new year the first week in January. Make sure you’re subscribed to get the latest podcast in your player.  I have something I’m so excited to tell you...

Creating content is a constant motion of coming up with ideas, testing ideas, and creating more of what worked and ignoring the rest. It’s important that you come up with a system so you don’t burn yourself out. Let me share a little bit with you about our content creation system and how that fuels our growth.  Intro - Call to Action:  Don’t forget to hit subscribe in your podcast players to make sure you’re not missing an episode of the Simple Pin Podcast.  I have something I’m so excited to...

What makes your content pop on Pinterest. Essentially what makes your pins stand out. To get clicks, saves, close-ups, etc. It’s easy to get into a groove of using templates and just plugging in something you think is mostly good but maybe it’s time to give it more thought as you think about 2024 and crafting a Pinterest marketing plan for next year.  Don’t forget to hit subscribe in your podcast players to make sure you’re not missing an episode of the Simple Pin Podcast.  I have something...

By now I’m sure you’re convinced that video is an integral part of your marketing, whether you like being in front of the camera or not. When it comes to video and Pinterest it’s felt like we could move it to the backburner, but that’s not the case anymore. It’s time to embrace video for Pinterest and get creative with how you’re recording. Here are some tips to take into 2024.  Don’t forget to hit subscribe in your podcast players to make sure you’re not missing an episode of the Simple Pin...

Everywhere you turn there is talk of AI infusing itself into every and any platform. So how is it infusing it’s magic into Pinterest? Does the platform use it? If so, how. And how can you leverage AI for your marketing? That’s what we’re diving into in this episode.  Don’t forget to hit subscribe in your podcast players to make sure you’re not missing an episode of the Simple Pin Podcast.  Exclusive offers for our email list for Black Friday and Cyber Monday. Go to...