Simon Freeman is the Co-Founder of Like The Wind Magazine. In this episode, we talk about differences in running culture across the globe, the nuts and bolts of building and maintaining a media brand in the sport, and conclude with some of his insights on the professional scene in Iten, Kenya. Timestamps: (0:26) - US Tour, Differences In Running Cultures Across The World(9:03) - Inspirations for Like The Wind Magazine, Fulfilling Content Creation(25:12) - Taking A Point Of View In Running Media(35:47) - More Discussion Of Running Media Trends(68:41) - More Like The Wind Magazine Discussion(74:50) - 70s and 80s US Marathoning Scene, Duel In The Sun, Iten, Kenya Sponsors: Naak - use code SINGLETRACK15 at checkout on their website (https://www.naak.com/) to get 15% off your purchase.Rabbit - use code Singletrack20 at checkout on their website (https://www.runinrabbit.com/) to get 20% off your next order.deltaG Ketones - use code Singletrack20 at checkout on their website (https://www.deltagketones.com/SINGLETRACK20) to get 20% off your next order.Links: Like The Wind MagazineConnect with Simon on LinkedInPeople vs Algorithms PodcastPodcast Graveyard PodcastFollow Singletrack on Instagram, Strava, Youtube Support the show