Description
Marcus Sheridan was burnt out. Each day, he was waking up early, driving two to three hours, sitting at a sales appointment for two to three hours, and driving home for two to three more hours. He didn't get to see his wife. He didn't get to see my kids.
What was eating away at his time? Not getting to work with more qualified buyers. So to solve that, Marcus redefined his content strategy and starting selling at an 80 percent close rate.
Very few (3%) buyers find salespeople “trustworthy.” Kwesi Graves, Sales Manager at LinkedIn, wants to change the perception of people in his profession. To do that, he champions a methodology called “buyer-first selling” for his team of reps. He prioritizes quality over quantity in his team’s...
Published 01/26/21
In our recent 2021 Sales Enablement Report, we saw that 65% of sales teams that outperformed revenue targets in 2020 had a dedicated sales enablement team or function at their company.
Chris Pope, Director of Sales at Crayon, also believes that sales enablement is a critical function for any...
Published 01/21/21