206: Is There a Difference Between Brand & Demand? w/ Kristin

B2B Made Simple: A B2B Marketing Podcast

206: Is There a Difference Between Brand & Demand? w/ Kristin Dorsey

Listen now

Description

Kristin Dorsey, the VP of Marketing at Linc joins the podcast. She lays out the difference between brand and demand, where your budget should be allocated, how to measure marketing, how to avoid being dull and boring as marketers and much more. Kristin's LinkedIn: https://www.linkedin.com/in/kristindorsey/ Linc's Website: http://linc.cx/

More Episodes

See all »

214: Managing and Hiring 100% Remote Teams w/ Mark Bliss

Mark Bliss, the SVP of Marketing at DNS Filter joins the podcast. He breaks down his successes with managing and hiring 100% remote teams, the difference between remote and remote first companies, how to activate your talent, the lessons he's learned and much more. Mark's LinkedIn:...

Published 08/21/22

B2B Made Simple: A B2B Marketing Podcast

Published 08/21/22

213: There's No Perfect Answer in Marketing w/ Laura Kendall

Laura Kendall, the VP of Marketing at MadKudu joins the podcast. She discusses why marketers don't need to measure everything, what data B2B companies need to lean into, when you should follow your gut as a marketer and much more. Laura's LinkedIn:...

Published 08/19/22