For extended show notes, see https://tonyloyd.com/zoe-levin Trees Should Capture Carbon, Not Crap We know the problems with carbon dioxide (CO2) emissions: Climate change, rising sea levels, flooding, droughts, wildfires, ocean acidification, climate refugees, political instability, and a lot more. We know that it’s important to reduce the amount of CO2 in the atmosphere and the oceans. We can do that by reducing the production of CO2. We can also do that by capturing CO2 in carbon sinks. In the US, forests store 14% of our annual CO2 emissions. Trees are a valuable, and powerful carbon sink. And yet, in the United States, 27,000 trees are flushed down the toilet every day. And here’s another problem. Paper-making is a toxic process. It uses toxic chemicals. It creates air and water pollution. This is especially a problem for people with chemical sensitivities. Zoë Levin calls herself “The toilet paper queen.” She is the Founder and CEO of Bim Bam Boo. They make sustainability-focused, health-forward essentials from fast-growing bamboo. Last year, they experienced 900% growth in annual revenue. And they saved 1.2 million pounds of virgin forest from getting flushed down the toilet.  Help Launching and Growing a Business with a Social Mission: If you need help thinking about these questions, take one of the free self-assessments at CultureShift.com. If you need help thinking about your strategy to start and grow a business with a social mission, you can schedule a complimentary strategy call. Also, we have provided a full transcript of this conversation at https://tonyloyd.com/zoe-levin. Learn More About Zoë Levin and Bim Bam Boo: Bim Bam Boo: https://bimbamboopaper.com Bim Bam Boo on Instagram: https://www.instagram.com/bimbamboopaper Bim Bam Boo Facebook page: https://www.facebook.com/bimbamboopaper Bim Bam Boo on Twitter: https://twitter.com/bimbamboopaper Lunar Startups: https://www.lunarstartups.org Free Self-Assessments: https://cultureshift.com/assessments Complimentary Strategy Call: https://cultureshift.com/strategy