Soul Traders kicks off this special season with Bo and Tess talking about digital marketing trends we’ve noticed in ourselves, our peers, and our clients.  We also commiserate feelings of underperformance as self-marketers, and reminisce about the good ‘ol days when we had more energy to deposit into our social media banks ;)  Plus, ideas for how sole traders can connect more meaningfully with the right people and nurture those relationships on and off-line, and why all the effort you have put into social media to this point won’t go to waste if you choose to explore other promotion activities. LINKS Soul Traders: The agony of an overflowing inbox Self-promotion Without Social Media Tess’ Website Bo’s Retreats - This podcast is a collaboration between Soul Traders Podcast and Creative Minds.  If you’ve enjoyed this episode, please, take a moment to recommend us to a friend by sending them a link to the show.  You can find us online at soultraders.net.au and creativemindshq.com Tess’s new book Self-Promotion Without Social Media is available at bookstores and independent retailers around Australia, internationally via Amazon, and at creativemindshq.com. Thanks to Lucy Peach for our music and Scott from Sound Mind Editing.  This podcast is recorded across the unceded lands of the Wurundjeri and Menang peoples.