This week, Enna chats with Dr. Hal Hershfield, Professor of Marketing, Behavioral Decision Making, and Psychology at UCLA Anderson School of Management. In 2017, Hal was recognized as a 40 under 40 best business school professor. This year, he was voted as faculty of the year by MBA students at UCLA. Hal studies how thinking about time transforms the emotions and alters the judgments and decisions people make. His research concentrates on the psychology of long-term decision making and h...