I interview Danielle Ecuyer about her book Shareplicity. We explore how we can introduce key investment concepts to the next generation. Discussion Points: Investor Sentiment and Overcoming Fear: How to address the fear of loss among young investors and provides strategies for managing emotions in investment decisions. Insights into nurturing a healthy investor mindset from an early age. Investing in Companies You Love: The concept of investing in shares not just for financial gain but also to support companies whose products or services resonate with kids. Danielle brings shares to life by relating them to familiar companies and brands, making investing more relatable and engaging for children. Impact of Interest Rates and Economic Trends: Exploring the impact of interest rates on investment decisions and how to explain these concepts in a kid-friendly manner. Danielle provides insights into how economic trends shape investment opportunities and risks. The 21st Century Investor: Discussion on the evolving landscape of investing in the 21st century and the opportunities it presents for young investors, especially in the US share market. Empowering Future Investors: Strategies for parents and educators to introduce investment concepts to children in an accessible and engaging way. Danielle emphasizes the importance of teaching financial literacy from an early age to foster responsible financial habits. Danielle Ecuyer, author of Shareplicity and Shareplicity 2, anchor of AusBiz, with decades of experience in share investing and a passion for empowering future investors. Links: ·       Purchase Shareplicity and Shareplicity 2 ·       Connect with Danielle on Social Media General Advice Warning – This Podcast contains general advice. The information, including tax information and any advice provided in this Podcast, does not take into account your objectives, financial situation or needs. Because of that, you should before acting on the advice, consider the appropriateness of the advice, having regard to those things. If the advice relates to a particular financial product, you should obtain the relevant Product Disclosure Statement for any product mentioned and consider its contents before making any decision. You should consider talking to a financial adviser before making a financial decision.  Dawn Thomas is a Senior Financial Adviser and is an authorised representative of TWD Licensee Services Pty Ltd ABN 88 605 064 480 Australian Financial Services Licence No.475964 (TWD Licensee Services).