Paul Kemp-Robertson left a career as an ad man to launch Contagious; a publication that shares creative ideas to help agencies and brands innovate. In this chat with Amrit, he talks about launching in the incubation of a larger company to mitigate some risk, how his company evolved to offer consultancy to meet clients needs, the ways advertising can work for good, and how his teenage children help him to stay on the pulse of modern cultural shifts. Paul’s book “The Contagious Commandments” is available on Amazon and all good book stores - and we highly recommend you give it a read! Keep up to date with everything Startup Dads related on Twitter - https://twitter.com/startupdadspod/ (https://twitter.com/startupdadspod/) This week’s Startup Shout Outs: Booni Box - hand picked, ethically sourced premium food and drinks boxes: https://www.booni.co.uk/ A https://fascinateproductions.co.uk/ (Fascinate) Production.