Do you want to increase your media presence but struggle to develop a compelling PR story that grabs journalists’ attention? Today, our guest is experienced PR pro - Jo Caruana, who will introduce her framework- GOTHAM. After learning this framework, you can craft a draft for your PR story faster and more confidently.  Jo runs her company, Finesse Group, which offers PR and marketing services. Jo has been on our show before, demystifying PR for business owners.  If you'd like a broader look at the possibilities for your PR, you can find the previous episode in the show notes.  MENTIONED OR RELEVANT TO THIS EPISODE The Finesse Guide to Being a Great Podcast Guest Previous Episode with Jo Caruana  MORE ON OUR GUEST Jo Caruana website Follow the StoryClicks Podcast on Apple, Spotify, or your favorite podcast player to hear the latest episodes. You can also follow us @StoryClicks on Facebook and LinkedIn.