Marketing Strategy with Deborah Goldingham
Listen now
Description
If you couldn't fail, what would you do? Deborah Goldingham, Regional Head of Marketing at PageGroup, and one of APAC's TOP50 CMOs, shares this mental models on risk taking, explains why bureaucracy and ticking boxes kills brands and her approach to bringing brands to life. She explains how startups can exercise their creative muscles by focusing on customer needs and learning to become aware of blind spots. Don't miss this insights-packed episode!
More Episodes
In this episode, we discuss the three big lessons we learned over the past year of running the podcast: the strategy and timing behind of building brands, the importance of aligning strategy with data driven execution and how creativity can be the ultimate differentiation.
Published 08/30/21
Published 08/30/21
The gaming ecosystem is a US$160 billion market, and an opportunity for brands to capture an engaged audience. In this episode we speak with Indy Khabra, co-founder of Sydney based Gaming Marketing Consultancy, Livewire. Indy talks about the characteristics of the gaming audience, and how...
Published 07/05/21