Description
Through its first 5 years of existence, Major League Soccer lost roughly $250M and the 6 original owners were on the brink of folding the league. Cue first time commissioner, Don Garber -- an executive without any soccer experience, with a vision to change the industry forever. That was in 1999. Today, franchises are selling for $325M each, MLS has major media partnerships with ESPN, Fox and Univision, and national sponsorships with Adidas, AT&T, AllState, Audi and Home Depot, to name a few.
It's been a long, rough and windy road, and on the show Commissioner Garber and I discuss how he got here. From changing material rules on the pitch, to creating designated player exemptions that led to the acquisition of global superstars like David Beckham and Zlatan, to coalescing North American soccer properties to form Soccer United Marketing, to investing in ground-up stadium builds...we cover it all.
This is one of those shows...if you're a young professional or major industry executive, listening to Don Garber will provide you with tips and insights on how to build or shape your career into one that's both effective and fulfilling.
He was one of the nation's top-ranked high school football recruits who decided to take his talents to Stanford University where the trajectory of his life took turn when he was cut from the team his senior year. The President of his class was tipped off by one of his professors to apply for the...
Published 05/17/21
10 years ago, Eric LeGrand was a top Division 1 football player at Rutgers University when he made a tackle that caused him to suffer a severe spinal cord injury, leaving him unable to move and breathe. He was paralyzed from the neck down and told he would never be able to come off a ventilator,...
Published 05/10/21