What is driving the next big product innovations in the food and drink industry? And how can we use data, digital tools and AI to support new product development, innovation and reformulation? These are the big questions put to our expert panel in this episode of the Food Matters Live podcast, which was recorded live at the Food Matters Live event, in Ascot in October 2024. Check out our Events Calendar From improving plant-based cheese to optimising recipes and predicting food trends, AI is helping revolutionise the way food products are created and brought to market. We delve into the practical applications of AI in the food sector, from simplifying data analysis to improving consumer research.  Our panel also discusses how big data, digital modelling, and advanced analytics can help streamline processes across the supply chain, and how product developers are using digital tools to solve complex challenges like sodium reduction. Guests: Clare Otridge, Director, Grounded Research Anthony Warner, Development Chef and Writer, New Food Innovation Ruben Rama, Global Sensory and Consumer Insights Data and Knowledge Manager, Symrise