American Express CMO Behind The Platinum and Gold Cards Reveals

American Express CMO Behind The Platinum and Gold Cards Reveals 'Customer First' Approach

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American Express CMO, Elizabeth Rutledge, joins Brian Kelly on Talking Points. In her 25-plus years with the company, Rutledge has overseen the beloved Platinum and Gold cards, the message behind the brand's M.O., "Powerful Backing." Brian and Elizabeth discuss how Amex is committed to social impact, community building and fostering the next generation...and the story behind their collaboration with Lin-Manuel Miranda. For information regarding your data privacy, visit acast.com/privacy

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