Sally Breden is a start-up founder and busy mum of 3. Combining her vast marketing experience and passion for health, nutrition and well-being, Sally launched VGood Co in 2019. She has since created an entire range of nut-free and allergen-free spreads and snacks, perfect for kids' lunchboxes.  In this episode, Chris and Sally discuss the heartache of failures, finding the right partner (in business and in life), having a purpose beyond financial reward, and some of the biggest learnings when building a business from the ground up. If you've been thinking about creating a business of your own, but have some self-doubt, this is the podcast for you!