In the second part of this two-part episode, we’re joined by Sujan Patel, Co-Founder at Mailshake and MD at Ramp Ventures. Sujan explains how to leverage content for social media marketing, and discusses how to achieve repeated success with marketing strategy by recognizing the differences between various marketing channels. He shares the significance of personal branding in acquiring prospects and talent for brand growth. Finally, Sujan emphasizes the importance of repetition in developing long-term brand influence.