1. Artificial Intelligence Marketing: Trends, Tips, and Tools - Artificially Intelligent Marketing is a weekly podcast focusing on trends, tips and tools of marketing AI to get the best results from any efforts. - Hosted by Paul Avery and Martin Broadhurst, they will discuss the latest technologies in Artificial Intelligence (AI) marketing. - The goal of this podcast is to help marketers save time by sifting through stories, to figure out what topics are important for them to be aware of. - In addition they will review different tools available so listeners can stay up to date with AI advances applicable for marketing purposes. 2. OpenAI Releases ChatGPT and Whisper APIs at Reduced Cost - In November, OpenAI released ChatGPT and Whisper APIs to enable developers to integrate them into their tool stacks. - ChatGPT is an easy to use interface likened to using iMessage or WhatsApp which has been a success. - OpenAI reduced the cost of usage by 10 times, allowing for further proliferation of tools accessible at attractive price points. - Whisper is a transcription tool that converts audio into text and can be used in conjunction with ChatGPT for app development. 3. Cohere's Summary Tool Accurately Summarizes with Aggressive Boiling Down - ChatGPT and Cohere are large language models for content production processes. - Cohere recently announced its new summarization tool with a character limit of up to 50,000 characters. - A study on marketing AI was processed through the summary tool to give four sentences as a result. - The summary was accurate but boiled down the text hyper aggressively. 4. AWS's New Partnership with HuggingFace - AWS has partnered with HuggingFace to make open source models available for developers through their cloud service. - This potentially reduces reliance on single source points while increasing competition in the market. 5. Not for Profit Lab Focuses on Ethics in AI - Canva, HuggingFace and Stability AI have come together to create a not for profit AI research lab focused on ethics in AI. - Companies need to be aware of weights and biases when deploying AI models so as to not produce biased or unethical results. - Governments may move too slow to regulate the use of AI and companies should take steps themselves towards ethical use. - The Marketing AI Institute has released a Creative Commons licensed manifesto that can be used to implement a framework to guide the usage of AI within an organisation. Featured tool of the episode: MarketMuse