In this episode of The Artist Business Plan we sit down with marketing expert Colton Briner to learn how to add some stank to your personal marketing approach. We learn how to identify your unique strengths for your business, how to create ambassadors for your work, and why you should, and how to gain third party accolades. "20 percent is how you make it and 80 is the story you tell." - Colton Briner Guest: Colton Briner is the founder of Scrappy AF Solutions and is a top notch marketing coach. He uses what he learned as a CMO helping to grow a business to a $1B+ valuation to take average-performing marketing teams and make them exceptional. He specializes in viral content development, commercial campaigns and account-based marketing. He helps young organizations get their branding and marketing up to par with industry incumbents and I support established businesses in accelerating growth and building pathways into new markets. https://scrappyafsolutions.com/ For more information on applying to Superfine Art Fair as well as recordings of this and all of our past podcasts, just visit www.superfine.world  IG: @superfineartfair If you want to submit a listener question you can email it to [email protected] for a chance of it being answered by Alex, James, and our guest! Hosted and Executive Produced by James Miille and Alexander Mitow Executive Producer/Producer : Kelsey Susino Written by: Kelsey Susino, Alexander Mitow, and James Miille Audio Edited by: Esteban del Sol