View From The US v. Google Trial Press Box - E310 - Listen - The

View From The US v. Google Trial Press Box - E310

Listen now

Description

After eight days of the antitrust trial, who’s in the lead: the DOJ or Google? Details on the most gripping testimony so far with guest Arielle Garcia, director of intelligence for Check My Ads.

More Episodes

See all »

The Culture Clash Underneath Creative Ad Tech - E316

To explain Forrester’s latest creative ad tech wave, we bring on author, Senior Analyst Nikhil Lai. Then, the untold story of how Prebid.org became an independent industry organization.

Published 11/01/24

The Big Story

Published 11/01/24

The Curation Debate - E315

We discuss the rise of curation in programmatic buying and the current backlash. Is curation an ad network with new window dressing? And will it save or undermine the open web?

Published 10/24/24